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Q2 2015 Results: WoW Down to 5.6 Million Subscribers
2015/08/04 at 2:57 PM
Activision Blizzard released their second quarter 2015 results today, and World of Warcraft is at 5.6 million subscribers, down 1.5 million from the Q1 2015 earnings report. While these numbers are quite low by recent standards, numbers should be bouncing back up with the expansion announcement at gamescom.\r
Read Activison's Q2 Earnings Press Release, Second Quarter Presentation, and Summary Sheet.\r
Here's the description of Warcraft from the press release:\r
Blizzard Entertainment had the largest online player community in its history, with Q2 MAUs up 50% year-over-year. Though World of Warcraft\u00ae ended the quarter at 5.6 million subscribers, Blizzard revenues are up year-over-year based on strong performance across the expanding Blizzard portfolio. On June 23, 2015, Blizzard Entertainment released, Fury of Hellfire, one of the largest non-expansion content updates to date for World of Warcraft. This new content helped stabilize the subscriber number towards the end of the quarter. World of Warcraft remains the No. 1 subscription\u2010based MMORPG in the world.\r
In the Q2 slide presentation, Fury of Hellfire was credited was stabilizing the subscriber base in the last few weeks of the quarter. Patch 6.2.1 was also mentioned as a draw for players due to the addition of Flying, as well as PvP mercenary mode.
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